Umbrellas that can be thrown away like a matter of course
In Japan, 130 million umbrellas are consumed annually (according to research by the Japan Umbrella Promotion Association), of which
About 80 million plastic umbrellas are used, and the consumption is said to be the best in the world.
Vinyl umbrellas are sold everywhere and are easy to use, but when disposing of vinyl umbrellas, it is necessary to burn them.
Dioxin is generated when discarded, and landfilled when disposed as non-burnable waste.
The problem of having to dispose of it is not often talked about even today, when environmental awareness is increasing and plastic products are gradually being replaced.
Inexpensive and easy-to-use vinyl umbrellas are made from a variety of materials, so they take time to disassemble and are difficult to separate for recycling. I have given you a big disappointment.
80 million units per year is an unrealistic number, but if you imagine that 220,000 plastic umbrellas are consumed every day in Japan alone and have no place to go and are disposed of in landfills, the number of plastic umbrellas is just casual. You can see how much the consumption behavior of purchasing and using is great for the environment.
Continuing to use umbrellas with care as an SDGs
Even at this very moment, while a large amount of plastic umbrellas are being discarded, there are umbrellas that can be used for generations.
There is a British customer who repairs a Ramuda folding umbrella that his father bought at a department store when he traveled to Tokyo 20 years ago and continues to use it. When the condition of the umbrella deteriorates, some customers visit Ramuda's workshop and carefully repair the defective part while talking with the craftsmen, and continue to use the same umbrella for generations.
The more you use it, the more the natural wood will become more flavorful, and the more you use it, the more it will create a tasteful atmosphere that is not found in simple plastic umbrellas. One of the pleasures is that you can change your hand and be reborn like a different umbrella.
The finely woven Koshu weave fabric, which cannot be mass-produced, makes the umbrella not just a tool to keep out the rain, but an item with enough presence to express your mood, whether open or folded. . Umbrellas that have been carefully maintained and used for a long time are like genuine leather bags that have been carefully maintained and used for many years, and have a deep color that has been carefully polished and repaired. Like a classic car, it will become the only item in the world.
From throwaway umbrellas without attachment to umbrellas that make you look forward to rainy days and make you look forward to a rainy day, Ramuda umbrellas that you will want to use for a long time. It is our responsibility to plan daily and carefully handcraft.
The spread of the value of using one umbrella with care will help achieve the SDGs goals of “Take concrete measures against climate change,” “Protect the abundance of the sea,” and “Protect the abundance of the land.” It will also lead to